Creative Marketing & Video Content for Brands and Social Media
I create video-first marketing campaigns and social media content that help brands grow communities and drive engagement. My work has helped businesses like Bricks & Minifigs increase social media growth by over 10× while promoting events and products through creative storytelling.
Charleston, SC Frisco, TX
LEGO Classic Minifigure Animation
Produced a stop-motion promotional animation featuring classic LEGO Vikings and Castle minifigures to highlight nostalgic and collectible inventory at Bricks & Minifigs. The video was designed for Instagram Reels, TikTok, and YouTube Shorts, using dynamic movement and storytelling to capture attention and appeal to both adult LEGO fans and younger builders. The content helped promote rare minifigures while encouraging collectors and fans to visit the store to explore the latest arrivals.
Bricks & Minifigs Social Media Reels
Developed and produced short-form video content optimized for Instagram Reels, TikTok, and YouTube Shorts to promote store inventory, community events, and LEGO builds. The content was designed to maximize engagement through visually satisfying builds, trending formats, and strong opening hooks. This strategy helped drive a 10× increase in social media followers while supporting event promotion and increasing store traffic.
May the 4th LEGO Star Wars Event
Created short-form promotional content celebrating May the 4th by highlighting LEGO Star Wars sets available at Bricks & Minifigs. The videos were optimized for Instagram Reels, TikTok, and YouTube Shorts to tap into the excitement of the Star Wars fan community while driving engagement and encouraging fans to visit the store.
Back to School Retail Promotion
Created a promotional graphic highlighting LEGO-themed backpacks, lunchboxes, notebooks, keychains, and pens to support seasonal retail marketing and drive in-store traffic during the back-to-school shopping season.
LEGO Animation Workshop
Designed promotional graphics and hosted a LEGO stop-motion animation workshop at Bricks & Minifigs. The event introduced participants to the basics of storytelling and animation while encouraging community engagement and creative learning.
Bricks & Brews Community Event
Created a promotional graphic for a “Bricks & Brews” building challenge event hosted with a local brewery. The design was used across social media and in-store marketing to promote a family-friendly night of LEGO creativity and community engagement.
3D Animation -NYU (2024)
3D computer animation created for 3D Animation classwork using AutoDesk Maya.
Flying Fare -NYU (2023)
Created for Intermediate Narrative Production classwork using stop-motion animation and stock footage. Score composed by Nozomi Lyn.
Surveillance -NYU (2022)
Created for my Intro to Animation final project using stop-motion animation and rotoscope animation. Music by Evan Avery.
My Favorite Animation
Cloud Boy -Music Video (2020)
Official Music Video for Evan Avery’s debut song Souffrir d'insomnie for his band Mild Psyche.
Awarded Best Music Video in the 2020 All American High School Film Festival
